ET Prime Crypto 101 Special: Rachana Ranade to demystify crypto for potential, existing investors


To help demystify crypto and its appeal for potential and existing crypto investors, ET Prime will host a special ‘Crypto 101’ virtual session with influencer Rachana Ranade on Saturday, April 23, 2022 from 11 AM to 12 PM.

The Indian crypto market – estimated to be worth over $5.3 billion with around 20 million active investors – continues to be weighed down by regulatory ambiguity after the government unveiled plans to tax crypto assets without issuing a clear statement on whether it will allow crypto.

And yet, despite growing concerns among investors on the crypto levies, there’s still mounting interest for the digital asset by potential first-time investors, with India repeatedly featuring among the top countries with the highest number of new investors. Despite all the hype, the how and what of crypto continues to elude many.

To help demystify crypto and its appeal to potential and existing investors, ET Prime will host Rachana Ranade – a chartered accountant and teacher-turned-financial influencer (finfluencer) with over 3.6 million subscribers on YouTube – in a special ‘Crypto 101’ virtual session scheduled for Saturday, April 23, 2022 (11 AM to 12 PM).
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Known for her signature style of breaking down complex financial terminologies and processes in simple, easy-to-understand terms, Rachana’s session on ET Prime will equip the audience with the knowledge required to make informed investment decisions about crypto.


Rachana has previously advised the crypto-curious, saying, “Crypto is a high risk, high return proposition but before labelling crypto as anything, the first step should be to gain knowledge about this asset and then make your own stance about crypto.”

True to word, the finfluencer’s Crypto 101 session on ET Prime will answer a set of audience and curated questions related to crypto trading and investing, the complex technology underpinning it, and the regulatory and accounting treatment for the digital asset, with the view to providing educational and learning resources for investing in the digital asset.

At the end of the Crypto 101 session, the audience will have a more robust understanding of crypto and the major themes related to crypto.

Some of the key takeaways from the session include:

  • Understanding crypto and its underlying technology, blockchain
  • Decoding crypto purpose and applications
  • Types of cryptos and altcoins as well as VDAs, NFTs, etc
  • Crypto investing, valuation, platforms and factors affecting prices
  • Regulatory changes and implications, including crypto levies
  • Crypto market cycles; current market environment
  • Future of crypto, globally and in India, particularly Bharat users


As an advocate of financial literacy and financial independence, Rachana has produced a slew of learning content on topics related to personal financial planning and stock market trading to enable viewers to make informed investment decisions.

In addition, her certificate courses that are designed for three levels of learners – beginner, intermediate and advanced – focus on the basics of stock market, mutual funds, personal financial management, fundamental analysis, technical analysis, futures and options, and value investing.

Rachana has also produced several shows dedicated to crypto and crypto investing, such as How to get your crypto journey started in 2022?; Beginner’s guide on how to buy crypto in India; and Stock Market vs Crypto Fundamental Analysis.

To join the ET Prime Crypto 101 session with Rachana Ranade on Saturday, April 23, 2022 from 11 AM to 12 PM, sign up for the session here.

Disclaimer: “Crypto products and NFTs are unregulated and can be highly risky. There may be no regulatory recourse for any loss from such transactions.”
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Updated: 04/20/2022 — 13:00